Chattanooga Chapter October Meeting and 49th Annual UTC Accouting Lecture Series

Amy Vetter, CPA.CITP, CGMA, is the CEO of The B 3 Method Institute and Drishtiq Yoga, a keynote speaker, corporate advisor, board member, author, and host of the podcast, Breaking Beliefs.

As a CPA and Yogi -- who specializes in Technology Innovation – Amy provides a unique perspective. She inspires accounting professionals on how to create a human approach to business in a digital world. She guides them on how to create work-life harmony and practice mindfulness in the workplace as well as how to implement and use technology in a thoughtful way so that it does the heavy lifting, freeing them to develop collaborative, lasting relationships. Amy's speaking programs also encompass transformative topics on digital transformation, leadership, employee engagement, company culture, change management and innovation.

Amy is an accomplished c-suite executive and board member with deep experience in cloud technology and transformation, creating go-to-market (GTM) strategies and customer success programs to increase retention and ongoing revenue growth. Amy has held multiple roles in Fortune 500, startup, small company rapid growth, and is a serial entrepreneur. This includes serving as an executive leader at accounting technology companies, a partner in a regional CPA Firm, and owner and operator of her own accounting practice and yoga studio.

Amy has been recognized repeatedly as one of the "Most Powerful Women in Accounting" by the AICPA and CPA Practice Advisor and as a "Top 100 Most Influential Person" by Accounting Today. Amy shares her accounting and business insights as a contributor to AICPA's Journal of Accountancy, Accounting Today, and CPA Practice Advisor. She has also served as a contributor to Entrepreneur.com and Inc.com.

Amy has authored two books including: Business, Balance & Bliss: How the B 3 Method Can Transform Your Career and Life. In her book, Amy created a methodology, backed by scientific research on the brain, on how to live a more authentic, engaged, and fulfilled life. Amy shared this message more broadly in her award-winning TEDx Talk, "Disconnect to Connect: The Path to Work-Life Harmony."

Amy's second book, Integrative Advisory Services: Expanding Your Accounting Services Beyond the Cloud, is published by John Wiley & Sons. As technology replaces much of the traditional data entry tasks of accounting professionals, there is one thing it cannot replace: human connection. This book is the CPA, accounting professional and bookkeeper's 'how-to" guide to becoming a future "Cherished Advisor," a strategic partner who is a critical component to their clients' success.

Amy is an advisory board member of Digital Shadows, a board member for the Ohio Society of CPAs, as well as a member of various American Institute of Certified Public Accountants (AICPA) committees. She is a past board member of Project Yoga and Data Coalition, and a past advisory board member for Logikcull and Pantheon, Inc.

Learn more at www.amyvetter.com and subscribe to Amy's Breaking Beliefs Podcast on Apple Podcasts and Spotify. Follow @AmyVetterCPA on Facebook, Instagram, LinkedIn and Twitter.